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About

15 years of sales, marketing and market entry. Now for your company.

Scale Smart is a go-to-market and sales consultancy based at Lake Tegernsee, Germany. We work with founders and small teams across the German-speaking region and beyond.

Why Scale Smart exists

I kept seeing the same thing: very good products that never reached the market they deserved.

The product was rarely the reason. Positioning, sales and market entry were left to chance. I know this pattern from several industries. At a company builder I helped build startups from the early stage, side by side with consultants from Roland Berger and Accenture. Later, in medtech and healthtech, I sold products worldwide and supported them through to exit.

As a startup mentor at TU Munich I regularly see where young teams get stuck at market entry. Often they are technically brilliant founders left alone on pricing, sales and positioning. That is exactly where Scale Smart comes in.

Our standard is calm clarity. No overnight promises and no buzzwords. You get a solid plan your team carries forward on its own.

Florian MaierFounder, Scale Smart
Florian Maier
Background

Where the experience comes from

  • 15+ yearssales, marketing and go-to-market in B2B and B2C
  • 7+ yearsmedtech and healthtech, products sold worldwide
  • €15M+in enterprise contracts won
  • 2 exitssupported, plus two Series A rounds
  • 80 peoplein the largest team led
  • B2B and B2Centerprise sales to corporates as well as consumer products
  • E-commerceown brand run profitably as an Amazon seller for three years
  • Company builderseveral early-stage startups co-built
  • TU Munichstartup mentor
  • Executive MBATU Munich and Tsinghua University
  • Harvard Medical SchoolLeading Digital Transformation in Healthcare
  • CertificationsMEDDPICC, Six Sigma, Scrum
How we work

Three principles

  • Plain speaking

    We say openly what we see, even when it is uncomfortable. And we say so when we are not the right fit.

  • Enablement

    We build the system with you, but we do not sell in your place. After the project your team runs it alone.

  • Confidentiality

    What we learn about your company stays with us. We name clients only with explicit approval.

Intro call, 30 minutes, online

What is your biggest commercial bottleneck right now?

In 30 minutes we clarify where the problem sits, which next step makes sense and whether we are the right people for it.

  • No sales pressure, a clear assessment
  • Confirmation and calendar invite right after booking
  • If it is not a fit, we tell you directly

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